Zanders FM: Extending Radio to Web and Mobile Audiences
A digital radio experience combining a public website and mobile application to make Zanders FM more accessible beyond traditional broadcasting.
Zanders FM: Extending Radio to Web and Mobile Audiences
Services Provided
- Media website development
- Mobile application development
- Live-stream integration
- Responsive UI/UX
- Digital broadcasting experience
- Content presentation
- Deployment
Project Overview
Zanders FM is a radio brand serving audiences in Owerri and beyond. BAR developed a website and mobile application that extend the station’s presence into digital channels and give listeners additional ways to connect with its programming.
The Challenge
Radio audiences increasingly expect to access stations beyond conventional receivers. A modern broadcasting brand needs a dependable digital destination that works across mobile devices, communicates its identity and makes listening or discovering station content straightforward.
BAR's Approach
Branding Alternative Resources created a coordinated web and mobile presence for Zanders FM. The project translates the station’s broadcast identity into a responsive digital experience while making essential listener actions easy to locate.
Verified Capabilities
- Responsive station website
- Mobile application
- Live radio streaming
- Programme or schedule presentation
- Station information
- Presenter or programme content
- Contact and social channels
- Mobile-friendly listener experience
- Production deployment
Project Significance
The Zanders FM project demonstrates BAR’s experience in combining broadcasting, web technology and mobile product development. It shows how an established media service can expand its reach through consistent digital channels.